TeleFormula Launches on DISH Network

Earlier this month, TeleFormula, a Mexican-based Spanish language news network, launched on the DISH Network Dish Latino Package. Dish Latino is the exclusive national provider of TeleFormula and the launch is one of the few launches on Dish Latino this year.

TeleForumla ranks as one of the highest-rated satellite channels in Mexico and currently serves to more than 3 million viewers. The station features 100% original Spanish language programming and covers breaking news, economics, finances, sports and women’s issues. TeleFormula promoted the launch with a $500,000 tune in awareness campaign across its more than 45 U.S. radio affiliates, supplemented by a national media campaign.

Dish Latino is the fastest growing Spanish-language tier in the U.S., reaching more than 3.4 million households nationwide.

Share This

Written by Jim Taylor on October 30th, 2007 with no comments.
Read more articles on News and Programming.

• [+] Digg: Feature this article
• [+] Del.icio.us: Bookmark this article
• [+] Furl: Bookmark this article

Related articles

• DISH Network Reaches 100 HD National Channels Ahead of Schedule (7/17/2008)
• DISH Network’s DTVPal Now Available (6/30/2008)
• Controversy Over DISH Network Caliendo Ad Campaign (4/27/2008)
• April Brings New DISH Network HDTV Stations (4/20/2008)
• DISH Network Purchases Radio Spectrum (3/30/2008)